March 29, 2004
Leisure Time
The New York Times today reports that Nielsen ratings show a big drop in the number of young men watching TV. They seem to be spending time on the internet, avoiding commercials and other TV annoyances.
I know I spend much more time on the internet than watching TV (which I do approximately three rimes a week). One thing that puzzles me (or maybe highlights TV's doom) is where the CBS exec says the effect of men watching less TV "should have been seen gradually over time...[not] all of a sudden." Why's that? Given the speed of growth of nontraditional media, and the total stagnancy of TV programming, why should it take guys so long to adapt? We're not stupid. And there are boobies on the internet...
Posted by at March 29, 2004 7:44 AM
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Comments
Far be it from network execs to admit that, possibly, it's their own hackneyed content that is driving young males from watching.
Posted by: Chris at March 29, 2004 12:36 PM